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Activation product composition. Activia: benefits and harms of use, composition of products

According to the official statement of representatives of the Danon brand, the main beneficial component of Activia is live bacteria. They are specially taken out in the laboratories of the company. But what do experts in the field say about this?

Although the product itself is named and looks like yogurt, its composition differs from most similar products on the market.

The manufacturer claims that their product helps to lose weight and maintain a natural balance in the digestive system.

Is it really? Let's take a look at the composition of the product and analyze the impact of each ingredient on humans.

The constituent ingredients of the Activia product are:

cream
skimmed milk powder
yoghurt starter
special bifidobacteria
sugar and syrup
caramel
pectin
citric acid
sodium citrate
dye
flavoring
starch

A detailed study of the composition leaves the exact opposite impression than the manufacturer's statement. That's why:

a large amount of water is added to the product, which reduces the value of the yoghurt component
for a product that is supposed to promote weight loss contains too much
artificial flavors, as well as flavors, raise suspicions of harm to the product to the body
it has been reliably established that starch and milk powder contribute to indigestion

In addition, natural yoghurt retains its main beneficial qualities only for a week from the moment of sourdough. And the manufacturer has set an expiration date for this product equal to one month. The dubious claim that yoghurt retains its usefulness longer does not convince you otherwise.

So do not indulge yourself with empty hopes that regular use of Activia will bring any benefit to your body. You may not get any harm either, but food products containing chemicals still bring a certain extra burden for food.

Is it really so? The main characteristics that nutritionists give to this product are as follows:

Activia, when consumed in the first week after fermentation, does not have a greater effect than usual
the declared bifidobacteria have the same properties as bacteria in any other fermented milk product

That is, nutritionists are unanimous in the opinion that these products are no different from ordinary fermented milk products, with the exception of the presence of a large number of chemical additives.

In addition, a small part of nutritionists are simply convinced that the use of products like Activia for digestion is more harm than good. So, such products help the process, like any fermented milk product.

At the same time, constant help to the body in the form of filling with the necessary bacteria from the outside, over time, displaces the natural bacteria of the stomach. That is, the stomach eventually gets used to getting help from yogurt and stops producing its own substances.

So it is better to insulate yourself from the regular use of such products. Of course, on difficult days, when digestion is not in the best condition, it is worth rewarding your own with a certain amount of this product, but experts do not recommend using it constantly.

Benefits of Activation

Today in the heading I am analyzing drinking yoghurt. There is a large selection in the store, so we will find something familiar. In my hands was the Danone company. We have already considered. At that time, they concluded that the product deserves our trust, despite the dubious slogans on the packaging. Let's check how our expectations are met this time.

Join the discussion:

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Discussion:

We read the composition:

Normalized milk, reconstituted milk from milk powder, filler (sugar syrup, apple, concentrated apple juice, rye and wheat bran, muesli powder (wheat, oats), corn starch, concentrated lemon juice, cinnamon, thickener - pectins, natural flavoring); sugar, yoghurt starter culture, bifidobacteria ActiRegularis.

Standardized milk

The obvious component in a fermented milk drink does not raise any questions. I will only clarify what normalized milk is.

As you know, milk has a fat content. We are accustomed to seeing the 3.2% inscription on the packages and distinguishing it from the 2.5% inscription. In nature, no cow will give you milk with an accurate fat content. It will depend on the breed, and on the feed, and on the weather, and even on the mood of the cow. Typically, the fat content ranges between 3 and 6%. When milk enters the dairy, it is normalized, i.e. either part of the fat is removed (separated), or, conversely, is added. This is done to ensure that the final product always meets the specified standards. Judging by the fact that the fat content of yoghurt is 2.5%, in this case the milk was separated to remove excess cream.

Milk is a healthy and nutritious product rich in amino acids and vitamins. But now we will not talk about it, because we are talking about a fermented milk product. While lactic acid bacteria were preparing yogurt from milk for us, they had already processed both casein and lactose, and added their benefits.

Reconstituted milk from milk powder

This component is already alarming me. What does it mean: first there was milk. It was normalized, dried, and a powder was obtained. Possibly added anti-caking components. Then this powder was brought somewhere and there it was diluted with water.

The process is straightforward, but I don't like it when food is processed for so long. It becomes too refined and, if I may be allowed to express myself in an unscientific term, "dead." In addition, such milk is saturated with simple sugars - as it dries, everything that was useful in milk is converted into lactose or its derivatives. And when the powder is diluted with water, the properties of the initial products are no longer restored.

So, the first bell is that this yogurt is not as healthy as we would like. But maybe lactic acid bacteria will make something alive and necessary from powdered milk? While it's difficult to say, let's study the label further.

Filler

Now we will analyze specifically each component from this filler, but for now, pay attention - it is in third place in the list. This means that it is less than any type of milk, but more than lactic acid bacteria.

For comparison: if you make homemade yogurt, then put 2-3 tablespoons of sourdough on a liter of milk. And then on the resulting volume of yogurt, you can put about the same amount of jam. Those. in principle, the volume of the filler and the volume of the starter culture are generally comparable.

Sugar syrup (filler component)

He is mentioned first on this list, which means that the basis of the filler is not fruit, but sugar syrup.

For comparison: in homemade jam, berries are the basis. Sugar can be almost the same or even a third of the volume of berries.

And a signal sounds for us: in this yoghurt, the second and third places are the components - sources of fast carbohydrates. Not proteins, as one would expect from fermented milk products, and not complex carbohydrates, as one might assume from the inscription "apple and cereals", but fast carbohydrates. The very ones about which we were taught that because of them ice cream and cake are bad for the figure.

Apple (filler component)

It's funny that the apple is mentioned in the singular J Well, okay, these are the complexities of the nomenclature and translation. Let's assume that there is not one apple here, but just enough so that there is less sugar, but more than apple juice.

However, apple pieces are not observed in yogurt (see photo). This means that it was crushed very heavily in the preparation of the filler. In turn, this means that most of the vitamins from the apple have been destroyed. All that remains is the taste and some more fiber.

Click the picture to enlarge the picture

Concentrated apple juice (filler component)

What is concentrated juice: it is made in order to be able to transport raw materials over long distances. Squeeze apple / lemon juice, pasteurize and transport. Sometimes it can be evaporated to increase concentration and not carry too much water. But if you have seen natural juices, then they are already very concentrated in themselves. There is nothing special to evaporate. On the contrary, if you are juicing fresh fruits, they must be diluted with water so as not to burn your stomach.

It should be noted that this component does not get along well with milk and yoghurt bacteria. From here it becomes obvious why all these berries are put into yogurt after it is ripe. And they put it in the form of a filler, i.e., if we draw an analogy with our life, in the form of jam. Adding juice to jam is generally an interesting practice. And we understand that the yogurt itself is no longer juice, but juice-based jam.

Rye and wheat bran (filler component)

Oh great! What the doctor ordered. They promised cereals on the labels, and really put cereals.

True, not in yogurt, but in jam, which will then be added to yogurt. And then it turns out a little nonsense: the bran in this yogurt is boiled. Those. the fiber is no longer as coarse as we expect, due to heat treatment it has passed into an easily digestible form, and together with the prebiotic we have received a small set of complex carbohydrates. With vitamins, which is comforting.

In the photo above, where I tried to find an apple in yogurt - also look that there are not too many bran. Plus they are boiled.

By the meaning, it turns out that the bran promised on the label, in this case, is of no use to us. It's easier to buy any yoghurt you like, not chasing the word "with cereals", and add a spoonful of bran yourself. Fortunately, in such a bottle, everything is easily mixed.

Muesli powder (wheat, oats) (filler component)

Pay attention - not muesli, but muesli powder. Translating: flour from wheat and oats.

But we were choosing a fermented milk product, hoping for a healthy snack, and now a flour product turns out ...

Cornstarch (filler component)

But on the other hand, we are talking about the components of the filler, and if we already took yogurt with factory jam, you need to understand that some amount of starch will be present in the factory jam. In principle, you shouldn't be too worried.

Another question is that I don't like the idea of drinking starch with yogurt. I refuse Turkish delight because of this starch, but here they put it in yogurt, and even season it with the slogan "useful!"

Cinnamon (filler component)

Here it is, the magic component of yogurt for weight loss! We need more! "Cinnamon has the ability to boost your metabolism, and just half a teaspoon a day will help you shed about a pound in a month."- so it is customary to write in glossy magazines, without going into the mechanism of such an ability.

Of course, against the background of sugar and starch, cinnamon will have no effect. And the dose is far from half a teaspoon. It is added solely to improve the taste.

Thickener - pectins (filler component)

Here is the same case as with starch. In factory jam, it is an expected component. There is nothing wrong with them, they are extracted from apples (especially after the juice has been squeezed out) and citrus fruits. Also, pectin is easy to get at home, so that later you can make homemade marmalade or other goodies. The well-known apple marshmallow has its elastic properties precisely due to the high content of pectin in baked apple puree.

Pectins are often referred to as "vegetable protein". But we must understand that this is an allegory. Pectins are complex carbohydrates that perform a structural function in plants, i.e. give rigidity and shape. In our body, proteins perform the structural function, hence the analogy.

Natural flavor (filler component)

The taste of this yoghurt is really apple. Even too apple. Since I am used to eating natural food, I feel such flavors and they are unpleasant to me for their harshness. A live apple, or even a jam, has a subtler but also richer taste. However, these are just my feelings. In the context of this note, they should not affect our overall impression of the label.

This is where we are done with the filler. We read on.

Sugar

If you are reading my blog, then most likely, make sure that your nutrition is correct. And so that there is less sugar in it. Therefore, you will probably be confused by this component as well as me. But I will say more about its presence. Let's remember: first they made jam, then yogurt, and then they put jam in yogurt. And now we see that after the jam, sugar was also added to the fermented milk product.

Can you imagine it? Pour a glass of yogurt at home, put a spoonful of homemade jam in it, and then another spoonful of sugar.

It seems to be called "absurd".

Yoghurt sourdough

An obvious ingredient to be found in a "natural bioyogurt". There is little to comment on here. And at the same time I will return to sugar. Remember, at the beginning we said: leavens and preserves are about the same. Judging by how the filler, sugar and sourdough are located in the list of components, there is almost as much sugar in this yogurt as there is filler.

I will also note that sugar is not particularly needed for yoghurt sourdough. The lactic acid bacteria have enough milk sugar lactose. Moreover, an excess of carbohydrates can depress the starter culture and stimulate the development of pathogenic microflora.

Bifidobacterium ActiRegularis

Not a single Danone yogurt can do without this component, it just so happened. I wrote the story about ActiRegularis in more detail, so I will not dwell on this now. If for some reason you haven't seen it yet, be sure to read it.

So, an interim summary based on component analysis. There are two good and correct ones: milk and yoghurt sourdough. There are components that we basically don't need: sugar, powdered milk and the famous ActiRegularis. The filler itself, although it is difficult to classify it as a healthy product, does not cause concern in general - we understand that we are taking kefir with jam. We also note that the mention of apples and cereals does not mean that these products are in the form that will benefit us. It's just a flavor variation. I will say more, if you remove apples, bran and muesli powder, then nothing will happen to yogurt and its properties (including taste).

Nutritional and energy value

Proteins 2.9 g
Fat 2.2 g
Carbohydrates 12 g, incl. sucrose 6.6 g
Kcal 79 kcal

All this is given for 100 g. Most of us, having bought such a bottle for a summer snack, will drink it completely. Bottle 290 g, i.e. we get 229 calories at a time, and more than half of these calories will be from fast carbohydrates.

Also notice how little protein is. This is comparable to broccoli! Those. this product definitely cannot be considered a high-protein snack, although it seems that the product belongs to dairy.

* For the sake of fairness, it must be said that milk and sour milk should not be considered foods that are rich in protein at all. They contain approximately equal parts of proteins and carbohydrates.

For comparison:

I used this comparison to convey this idea: when choosing the yogurt we are discussing for a snack, do not assume that this is the best and healthiest option. If you want to cool down and eat something sweet, do not deny yourself a good ice cream - it is less high in calories.

If there is a need to eat quickly and you know that a protein deficit looms during the day, then a hamburger will do you more good.

The calculation for a hamburger is given according to the recipe. McDonald's ... Homemade cereal buns can bring up to 180 calories, increase fiber, and reduce fat.

Yogurt, on the other hand, is a good option only if you really like it and you really like this taste. More than the taste of ice cream and chocolate. But treat it not as a healthy kefir, but as a sweet dessert - remember that sugar in it is about 2/3 of the volume.

Let's summarize

Yoghurt contains only two good and correct ingredients: milk and yoghurt starter. A significant part of it is made up of components that we, in principle, do not need: sugar, milk powder and bifidobacteria ActiRegularis. The filler, which is used to give the apple flavor, although it is difficult to classify it as a healthy product, in general does not cause concern - after all, we understand that we are taking kefir with jam.
Cereals and apples, declared in large print on the package, are not in a form that provides health benefits.
In terms of nutritional value, the product loses significantly, because 2/3 consists of fast carbohydrates. In calories, one bottle of yogurt is comparable to a fast food hamburger.
The packaging uses attractive slogans that mislead us and create false expectations. Meeting these expectations can lead to unfortunate health consequences.
From the pros: a convenient bottle that is pleasant to hold in your hands. Can be washed and used at home for making cocktails.

In continuation of the topic I am attaching a video.

General overview "How yoghurts are made"

Roskontrol checks the properties of yoghurts

This concludes the review of drinking "Activia natural bioyogurt with apples and cereals"... If you are interested in me to disassemble any product in the heading, then send your wishes

In 1987, the world famous Danon brand released a new series of fermented milk products, Activia. Healthy and tasty yoghurts quickly won the sympathy of people leading a healthy lifestyle. Today Activia is represented in 70 countries of the world, including Russia.

What is Activation?

"Activia" is a series or brand containing the probiotic bifidobacterium Bifidus Actiregularis. The microorganism strains were bred at one of Danon's research centers and patented for exclusive use in Activia products.

The main difference from other fermented milk products on the Russian market is that Activia yoghurt, in addition to containing probiotics. When they enter the gastrointestinal tract, they retain their vitality and participate in the digestion process.

How does Activia work?

Most people on the planet have digestive problems. Poor ecology, poor-quality products, poor nutrition have a negative effect on the health of the whole organism. For such unpleasant symptoms as bloating, increased gas formation, rumbling and discomfort in the abdomen, Activia yogurt helps well. It contains probiotics vital for people with digestive problems. How does Activia work?

Most probiotic microorganisms do not enter the large intestine, but die in the acidic environment of the stomach. Bifidobacteria Actiregularis retain their viability much longer. They increase the number of beneficial intestinal flora, thereby improving its function. In total, a 150 ml jar of yogurt "Activia" contains more than 10 billion bifidobacteria Bifidus Actiregularis. It has been clinically proven that by consuming this useful product twice a day, in 4 weeks you can get rid of unpleasant symptoms in the abdomen.

Yogurt "Activia": product composition

Danone, a producer of Activia yoghurts, assures that it does not add preservatives, stabilizers and flavor enhancers to its products. This is confirmed by the data indicated on the label. The composition of natural classic yogurt with bifidobacteria Actiregularis with a fat content of 3.5% is as follows:

dry;
live yoghurt cultures;
live bifidobacteria Actiregularis.

To improve the taste, various fillers are added to Activia fermented milk products. Yogurt "Activia" with prunes or strawberries turns out to be no less useful and contains the same amount of bifidobacteria. But the composition of such a product will be less natural: sugar syrup, prunes, corn starch, thickener - pectin, lemon juice, sugar.

Nutritional value and calorie content

It is a source of protein, fat and carbohydrates. They are vital for the body to function properly. 100 grams of Activia yogurt contains 4 grams of proteins and fats and 6 grams of carbohydrates. And this means that the use of such a fermented milk product will be useful to everyone. Other Activia products have a similar nutritional value.

Which is only 75 kcal, must be present in the diet of those who are losing weight. With its help, you can become slim and attractive without harm to your health.

The benefits of yogurt "Activia" for the body

The benefits of natural yoghurts have been known for a long time, because the history of this fermented milk product has been around for 8 thousand years. The benefits of "Activia" for the body are undeniable and proven by clinical studies.

Bifidobacterium Actiregularis in yoghurt destroys pathogens and microorganisms in the large intestine and promotes the colonization and reproduction of beneficial bacteria in it.
The feeling of heaviness and other unpleasant symptoms in the abdomen disappears: bloating, pain, increased gas formation, painful bowel movements.
Yogurt "Activia" helps to establish stable bowel function and relieve constipation.

A natural fermented milk product contributes to stable weight loss due to well-adjusted intestinal motility.
"Activia" is not a drug, but the effect of its use persists even after discontinuation of the drug.
Bifidobacteria in yogurt remain alive until the end of the product's shelf life. This was achieved thanks to the use of the latest technologies in its production.
Restores and normalizes metabolism in the body.

Despite all the beneficial properties of "Activia", do not forget that it is not a baby food product, and therefore, yoghurts and other fermented milk products of this series should not be consumed by children under the age of 3 years.

Assortment of dairy products "Activia"

One of the important advantages of Activia fermented milk products is the rich assortment. At the same time, the quality and quantity of bifidobacteria remains at the same high level. The range of fermented milk products includes the following types:

"Activia" curd has a light and delicate cream structure. It contains even more protein and is a source of calcium for the body. In addition to the traditional natural taste, there is a curd mass on sale with the taste of a baked apple or peach with the addition of three cereals and flaxseeds.
"Thermostatic activity" consists of only 3 ingredients: milk, sourdough and bifidobacteria Actiregularis. It ferments right in the jar, so it retains even more benefits.
Yogurt. In addition to natural, it is represented by a whole variety of flavors: wild berries, prunes, cherries, muesli, bran and cereals, strawberries and others. More than 10 types in total.
Drinking "Activia" is the most delicate yoghurt enriched with bifidobacteria Actiregularis. It is distinguished not only by its useful composition, but also by its convenient packaging. Only 52 kcal is contained in a bottle of this Activia fermented milk drink. Drinking yoghurt is presented in such an assortment of tastes: prunes, cereals, pineapple, figs, mango and others.

"Activia" kefir contains all the benefits of lactic acid bacteria. This product is less calorie than others: from 31 to 39 kcal, depending on the fat content - 0% or 1%. Drinking kefir "Activia" is sold in a convenient bottle of 450 or 870 grams.

All fermented milk products contain one obligatory, most important ingredient - bifidobacterium Actiregularis.

A series of yoghurts "Activia": customer reviews

The majority of buyers appreciated the dairy products "Activia" at their true worth. Their positive reviews confirm that the presented yogurt is tasty and healthy, it really improves bowel function and helps to relieve constipation.

Nevertheless, not all buyers are satisfied with the quality of the products. "Activia" sometimes receives negative reviews. Buyers are not satisfied with the presence of unnatural ingredients, dyes and other "chemicals" in filled yoghurt.

In general, "Activia" is a useful and necessary product in the diet, with regular use of which the intestinal function becomes stable and harmonious.

Activia is a low calorie probiotic yogurt containing live bacteria. According to the manufacturer, when consumed twice a day for two weeks and following a balanced healthy diet, it can reduce discomfort in the digestive tract.

As a dairy product, it is a good source of calcium to help build and maintain strong bones.

What is Activia yogurt

According to the company's website itself, yogurt contains billions of live bacteria and active probiotics. Possesses exceptional taste and delicate smooth texture.

It takes care of our digestion on a daily basis and helps maintain the intestinal microflora. An imbalance between beneficial and pathogenic bacteria can cause bloating, gas formation, and rumbling in the intestines.

For the first time, the company presented a line of fermented milk products under the Activia brand to Western consumers in 1987. At that time, propaganda for a healthy lifestyle was just beginning. Therefore, the product quickly won the sympathy of people and the market.

We started selling this yoghurt only at the very beginning of the 21st century - in 2001. It is now sold in 70 countries around the world.

History of creation

At the beginning of the last century, our Russian scientist, who was working in France at that time, scientifically proved the benefits of fermented dairy products on human health.

11 years later, in 1919, Isaac Carasso, having heard about Mechnikov's research, founded his small production of yoghurts with enzymes.

Beginning in the 1980s, the company's scientists began work on the development of a new yogurt with bifidobacteria.

In 1985, they received strains of bacteria that can survive and grow in milk. They were named Bifidus ActiRegularis.

Their probiotic strain consists of:

One strain of Streptococcus thermophilus

Two strains of Lactobacillus bulgaricus

One strain of Lactococcus lactis.

Now the probiotic complex includes strains of 5 bacteria, which is stored in a special jar and only a few people have access to it.

In 1986, a process was developed to produce a fermented dairy product in which these bacteria not only survive but grow in large quantities.

Passing through the stomach, they retain their vitality.

In 1987, Danone started to commercialize its products under the name Activia.

Is yogurt "Activia" useful?

Before answering the question, you need to know about the role of bifidobacteria on the digestive process.

Our bodies are home to 100 trillion bacteria, numbering around 1000 species. 95 percent of them live in the intestines. All these bacteria, together with other microorganisms, are called intestinal microflora. They play an important role in keeping him healthy, digesting food and getting energy from it.

The gut environment is as unique to each person as DNA. Not by the type of bacteria, but by its presence. Food, lifestyle, environment all have an impact.

Sudden changes in diet, stressful situations or changes in health can affect the composition of the gut flora. This can lead to dysbiosis - an imbalance in microbes that increases the number of harmful bacteria over good ones.

Dysbacteriosis is accompanied by many symptoms, including:

Bloating;

Stool problems;

Impaired absorption of nutrients;

Rumbling in the stomach;

Abdominal discomfort

other.

Probiotic foods can help minimize these symptoms and improve the functioning of the digestive system.

Lactic acid products "Activia" are not a medicine. They only help to improve the growth of microflora. As the company itself writes on its website, one 125 gram jar contains 4.4 billion Bifidus ActiRegularis, which survive in the acidic environment of the entire gastrointestinal tract and remain viable. Once in the intestines, they stimulate the growth of beneficial microflora.

Range

The entire range of yoghurts can be divided into two main types:

Drinking;

Drinking yoghurt has the consistency of kefir. The line contains natural, i.e. free of any flavors, and with additives, including high protein.

The thick yogurt line includes:

Natural yoghurt (no additives);

Thermostatic;

Flavored (with fruits and berries);

With cereals and seeds.

Composition and calorie content

All products are united by the presence of the patented complex of live bacteria Actiregularis.

Composition of drinking natural yoghurt

Normalized milk;

Yoghurt sourdough.

It is free of sugar and artificial flavors, colors, preservatives. May contain traces of gluten.

Drinking yoghurt with additives

Normalized milk;

Reconstituted milk from milk powder;

Filler;

Pectin stabilizer;

Natural flavor;

Yoghurt sourdough.

The filler is a sugar syrup made with fruit or berry juice and thickened with cornstarch. In addition to syrup, it contains a component named after yogurt.

Flavoring - concentrated black carrot juice.

Natural thick yogurt

Normalized milk;

Reconstituted milk from powdered milk;

Yoghurt sourdough.

Flavored yoghurt differs from natural yoghurt by the presence of:

Filler (cornstarch condensed sugar syrup);

Lemon juice.

Depending on the species, it contains pieces of berries or fruits, seeds, cereals.

Thermostatic yoghurt

Normalized milk;

Yoghurt sourdough.

The nutritional value of different species is different and depends on the composition of a particular yogurt.

In drinking natural yoghurt:

Protein - 3.5 grams;

Fat - 2.4 grams;

Carbohydrates - 5.5 grams.

Calorie content per 100 grams is 56 kcal.

High-protein yogurt has a higher protein content (4 grams), less fat (1.2 grams) and the presence of as many as 8.8 grams of carbohydrates. Calorie content - 62 kcal.

Natural thick yogurt:

Fat - 3.5 grams;

Protein - 4.8 grams;

Carbohydrates - 6.8 grams.

Calorie content in 100 grams is 78 kcal.

In thermostatic yogurt:

Fat -3.5 grams;

Protein - 3.5 grams;

Carbohydrates - 4.7 grams.

Calorie content 100 grams - 64 kcal.

The nutritional value of flavored foods with seeds, grains or nuts will be higher and depend on the filler. It is fully indicated on each package.

Benefit and harm

Fermented foods, including dairy products, are good for the human body. These properties were noticed by man many hundreds of years ago. After all, it is not for nothing that they are in every national cuisine.

Lactic acid bacteria:

Suppress the growth of pathogenic microflora;

Promote the growth of beneficial flora;

They normalize digestion.

As for the specific product discussed in this article, its low calorie content is interesting for people who are overweight and obese.

Natural foods that are sugar-free can be consumed by people with diabetes.

They are not contraindicated in young children over 3 years of age. But these restrictions are associated with the still imperfect children's digestive system. Although many children suffering from gastrointestinal tract dysfunction, they can be included in the diet. Just be sure to check with your pediatrician first.

On many sites you can find assurances that it has medicinal properties. No, this is not a medicine, but just a food product. They cannot cure diseases of the gastrointestinal tract.

The company itself went through litigation when it advertised its yoghurts as medicinal. She admitted her guilt and agreed that he had no miraculous properties.

Their benefit is a healthy product that does not contain any artificial additives.

There is no harm either. An exception may be people with gluten intolerance. But the manufacturer honestly warns about its possible presence.

Pectin is a natural ingredient obtained from fruits (mainly apples or lemon).

Possible allergy to cornstarch or specific filler.

Storage conditions

The shelf life without loss of nutritional quality is 30 days. It is slightly higher in thick natural yoghurt and flavored drinking.

The storage temperature should not exceed 4 degrees. At a lower level, living bacteria simply die.

Eat immediately after opening. You can't store it.

We can easily recognize the yoghurt of this brand by its green packaging. The original form, especially the drinking one, made in the form of a slender figure with clear outlines of the waist, attracts buyers.

The price for it in comparison with other brands is not very different. There are often sales on it. Already in the second half of the shelf life, many outlets gradually reduce the price.

Therefore, we can say that it is available to the majority. After all, we do not store such products for months, but eat them, as a rule, on the day of purchase.

Of course, the choice always remains with the buyer: to buy regular kefir or drinking "Activia".

Join the discussion:

If you liked the note, save it to your wall and share it with your friends in popular channels:

Want to know more about how to choose the right products and not fall for the tricks of the marketers? I invite you to online training "Basics of proper nutrition".

#ReadLabels

Discussion:

We read the composition:

Standardized milk

The obvious component in a fermented milk drink does not raise any questions. I will only clarify what normalized milk is.

Reconstituted milk from milk powder

Filler

Sugar syrup (filler component)

He is mentioned first on this list, which means that the basis of the filler is not fruit, but sugar syrup.

For comparison: in homemade jam, berries are the basis. Sugar can be almost the same or even a third of the volume of berries.

Apple (filler component)

Click the picture to enlarge the picture

Concentrated apple juice (filler component)

Rye and wheat bran (filler component)

Oh great! What the doctor ordered. They promised cereals on the labels, and really put cereals.

In the photo above, where I tried to find an apple in yogurt - also look that there are not too many bran. Plus they are boiled.

Muesli powder (wheat, oats) (filler component)

Pay attention - not muesli, but muesli powder. Translating: flour from wheat and oats.

But we were choosing a fermented milk product, hoping for a healthy snack, and now a flour product turns out ...

Cornstarch (filler component)

Cinnamon (filler component)

Of course, against the background of sugar and starch, cinnamon will have no effect. And the dose is far from half a teaspoon. It is added solely to improve the taste.

Thickener - pectins (filler component)

Natural flavor (filler component)

This is where we are done with the filler. We read on.

Sugar

Can you imagine it? Pour a glass of yogurt at home, put a spoonful of homemade jam in it, and then another spoonful of sugar.

It seems to be called "absurd".

Yoghurt sourdough

Bifidobacterium ActiRegularis

Nutritional and energy value

Proteins 2.9 g
Fat 2.2 g
Carbohydrates 12 g, incl. sucrose 6.6 g
Kcal 79 kcal

Also notice how little protein is. This is comparable to broccoli! Those. this product definitely cannot be considered a high-protein snack, although it seems that the product belongs to dairy.

For comparison:

If there is a need to eat quickly and you know that a protein deficit looms during the day, then a hamburger will do you more good.

The calculation for a hamburger is given according to the recipe. McDonald's ... Homemade cereal buns can bring up to 180 calories, increase fiber, and reduce fat.

Let's summarize

Yoghurt contains only two good and correct ingredients: milk and yoghurt starter. A significant part of it is made up of components that we, in principle, do not need: sugar, milk powder and bifidobacteria ActiRegularis. The filler, which is used to give the apple flavor, although it is difficult to classify it as a healthy product, in general does not cause concern - after all, we understand that we are taking kefir with jam.
Cereals and apples, declared in large print on the package, are not in a form that provides health benefits.
In terms of nutritional value, the product loses significantly, because 2/3 consists of fast carbohydrates. In calories, one bottle of yogurt is comparable to a fast food hamburger.
The packaging uses attractive slogans that mislead us and create false expectations. Meeting these expectations can lead to unfortunate health consequences.
From the pros: a convenient bottle that is pleasant to hold in your hands. Can be washed and used at home for making cocktails.

In continuation of the topic I am attaching a video.

General overview "How yoghurts are made"

Roskontrol checks the properties of yoghurts

This concludes the review of drinking "Activia natural bioyogurt with apples and cereals"... If you are interested in me to disassemble any product in the heading, then send your wishes

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